Last year was particularly rough on the nation’s psyche, with a continuing recession, high unemployment, and rising rates of home foreclosures. So maybe it’s no surprise that Americans continued to treat themselves to a variety of confidence-boosting and image-enhancing cosmetic procedures in 2009 at a rate that was only slightly lower than in the previous year.
That’s according to the American Society for Aesthetic Plastic Surgery (ASAPS), which released its annual tabulation of surgical and non-surgical cosmetic procedures on Tuesday. There was only a 2% overall dip in the number of non-surgical and surgical procedures, said the group.
Not surprisingly, injections of botulinum toxin type A (Botox and Dysport) led the way, with 2.5 million procedures performed in men and women (largely women). The number of non-surgical procedures far outweighed the number of surgical procedures done, at 8.5 million, compared to only 1.4 million.